KUALA LUMPUR, Malaysia – VCI Global Limited (NASDAQ: VCIG) today announced the onboarding of its first enterprise asset supply partner for its previously unveiled Real World Asset (RWA) Exchange, marking a key milestone in the Company’s transition from platform development to live enterprise execution. The initiative is being launched in collaboration with Mezzofy Holding Limited, a global digital voucher and merchant enablement platform serving major international consumer brands.
The partnership introduces real, high-frequency consumer commerce assets into VCI Global’s RWA Exchange ecosystem, establishing a scalable pipeline of merchant-issued, redeemable assets suitable for compliant tokenization and secondary exchange. By anchoring everyday consumer value to blockchain-based infrastructure, the collaboration positions the Exchange with immediate real-economy depth and recurring asset flow.
Mezzofy’s merchant ecosystem includes globally recognized brands such as Starbucks, SaSa, Pizza Hut, and KFC, alongside numerous multinational and regional operators across retail, food and beverage, lifestyle, and consumer services. This breadth of participation provides VCI Global’s RWA Exchange with assets backed by active consumer demand and established redemption frameworks.
Through the collaboration, VCI Global’s RWA infrastructure subsidiary, Smart Bridge Technologies Limited, will enable the tokenization, custody, settlement, and exchange of authorized merchant vouchers and coupons. The process is designed to transform everyday consumer instruments into compliant, on-chain Real-World Assets while preserving merchant obligations and consumer trust.
Under the arrangement, Mezzofy will supply authorized and redeemable vouchers from its merchant network, while Smart Bridge will provide exchange operations, regulatory compliance, custody, settlement, and tokenization infrastructure.
“This collaboration marks an important transition from platform development to enterprise execution,” said Henry Chai, Chief Executive Officer of Smart Bridge. “By starting with consumer vouchers issued by globally recognized brands, we are establishing a scalable and repeatable model for onboarding RWAs onto our Exchange.”
Consumer vouchers represent one of the highest-velocity real-world asset classes globally, characterized by constant issuance, redemption, and settlement. VCI Global believes that bringing these assets on-chain creates a practical bridge between traditional commerce, digital payments, and the emerging RWA economy. The Exchange is architected to expand beyond vouchers into additional enterprise and institutional asset classes using the same compliance, custody, and settlement framework.
“Our merchant network represents recurring, real-world consumer value issued by trusted global brands,” said Dicky Ying, Chief Executive Officer of Mezzofy. “Partnering with VCI Global allows us to bring these assets into compliant tokenized markets while preserving merchant redemption integrity and consumer confidence.”
VCI Global’s RWA Exchange is expected to integrate stablecoin settlement and digital payment rails, enabling tokenized consumer assets to function across both traditional and digital economies while remaining fully backed by real merchant obligations. The Company views the initiative as a foundational step toward broader adoption of tokenized real-world assets in global commerce and capital markets.
source :
globenewswire.com